How to increase incentive engagement and ROI

The Collective by BCD Meetings & Events explains why hyper-personalising your incentive experiences is the key to increased engagement.

Surrounded continually by personalisation in our day-to-day lives, from the ads we’re served to our Netflix recommendations, there is so much scope for our events to be hyper-personalised. Not only does personalisation build engagement, but it also creates more of an emotional connection between attendees and the event. When delivering luxury incentives, we always need to consider how the experience will support driving better sales performance. By curating a more personalised agenda, we can help to drive that increased engagement and in turn, a more motivated sales team. 

Here are The Collective’s top ways to personalise your next incentive: