Case study: Johnnie Walker's global activation for all five senses

Johnnie Walker went live with a fully immersive, multi-sensory tasting experience inspired by its Blue Label brand in December 2022.

Guest Blog

Should agencies charge for their ideas?

There's a growing number of agencies being vocal about putting a price on creativity- Liz Taylor from Taylor Lynn argues her case.

Top 5 incentive activities in Oman

Oman is known as The Pearl of Arabia for good reason, with a range of exciting-and surprising-activities to wow your delegates.

Case study: Johnnie Walker's global activation for all five senses

Johnnie Walker went live with a fully immersive, multi-sensory tasting experience inspired by its Blue Label brand in December 2022.

8th February 2023

Watch

Guest Blog

6th February 2023

VIDEOS

  
          play_arrow


          8th February 2023 UTC
              
    Case study: Johnnie Walker's global activation for all five senses
  
        Johnnie Walker went live with a fully immersive, multi-sensory tasting experience inspired by its Blue Label brand in December 2022.

                  CF
Charlotte Flach
                Premium Content Editor, C&IT
                
          play_arrow


          23rd January 2023 UTC
              
    Case study: New Year Masquerade Ball at The Dorchester
  
        The New Year's Eve Masquerade Ball was organised by the Luxury London Events brand, which includes Gurmej Singh-Pawar from Meji Media, Amit Bhatia, and Sadiq Chikte.

                  CF
Charlotte Flach
                Premium Content Editor, C&IT
                
          play_arrow

                                    Hotels
                                                  The C&IT Show
              

          4th January 2023 UTC
              
    Hotel Tour: A new landmark property added to Sydney's skyline
  
        General Manager of Crown Towers Sydney, Chris Kemlo, discusses Crown's integrated resort brand.

                label_outline                    
                Interview
            
                Hotel Tour
            
                Video
            
Calum Di Lieto
                Editor, C&IT

VIEW MORE

PODCAST

  
        Calum Di Lieto
    
      Editor, C&IT
    
        3rd February 2023 UTC
              
    S4 Ep 5: The event planner's disastrous search for plankton
  
                                    RSVP Season 4
              

                  Kate Munday, speaking coach and Creative Business Partner at Google, talks about dress codes, love stories and an event planner's disastrous search for glow-in-the-dark plankton.

                label_outline                    
                Podcast
            
       Charlotte Flach
    
      Premium Content Editor, C&IT
    
        27th January 2023 UTC
              
    S4 Ep 5: The hotel guest that ruined their bed sheets
  
                                    RSVP Season 4
              

                  Gabriella Hey, Account Manager at Strata Creative Communications, talks about Sex And The City, death-defying events and a hotel guest that ruined their bed sheets.

                label_outline                    
                Podcast
            
        Calum Di Lieto
    
      Editor, C&IT
    
        20th January 2023 UTC
              
    S4 Ep 4: The event planner that was given a dead cat
  
                                    RSVP Season 4
              

                  Juliet Kinsman, Sustainability Editor at Condé Nast Traveller, talks about disposable freebies, hotel thefts and an event planner who was given a dead cat.

                label_outline                    
                Podcast

VIEW MORE

LIBRARY

    
          

    Sustainable Zürich: Events with a lasting impact
  

                      Sustainability must be an integral part of the planning process," says Thomas Wuthrich, director, Zürich Tourism. Read this expert report for more information and analysis on the research and why "net zero is no longer enough" and "legacy or even regeneration must be the new goal.
This report is in partnership with Zürich Convention Bureau.

                label_outline                    
                Report
            
          

    How to deliver ROI for hybrid events
  
                              Destinations
                                      Venues
                    

                      Convention bureaux have the know-how to help event planners deliver a strong return on investment in the changed event landscape – download this report to discover how to harness their expertise. 
This report is produced in partnership with Melbourne Convention Bureau.  

                                label_outline                    
                Report
            
          

    C&IT Awards 2021 - behind the winning entries

Case study: Johnnie Walker's global activation for all five senses

Should agencies charge for their ideas?

Top 5 incentive activities in Oman

Latest

Case study: Johnnie Walker's global activation for all five senses

Should agencies charge for their ideas?

Top 5 incentive activities in Oman

Incentive travel challenges and trends for 2023

An Event Planners Biggest Challenge is ‘Balancing Sustainability and Accessibility’

Looking for a new job?

VIDEOS

Case study: Johnnie Walker's global activation for all five senses

Case study: New Year Masquerade Ball at The Dorchester

Hotel Tour: A new landmark property added to Sydney's skyline

VIEW MORE

PODCAST

S4 Ep 5: The event planner's disastrous search for plankton

S4 Ep 5: The hotel guest that ruined their bed sheets

S4 Ep 4: The event planner that was given a dead cat

VIEW MORE

LIBRARY

Sustainable Zürich: Events with a lasting impact

How to deliver ROI for hybrid events

C&IT Awards 2021 - behind the winning entries

VIEW MORE

Case study: Johnnie Walker's global activation for all five senses

Should agencies charge for their ideas?

Top 5 incentive activities in Oman

Latest

Case study: Johnnie Walker's global activation for all five senses

Should agencies charge for their ideas?

Top 5 incentive activities in Oman

Incentive travel challenges and trends for 2023

An Event Planners Biggest Challenge is ‘Balancing Sustainability and Accessibility’

Looking for a new job?

VIDEOS

Case study: Johnnie Walker's global activation for all five senses

Case study: New Year Masquerade Ball at The Dorchester

Hotel Tour: A new landmark property added to Sydney's skyline

VIEW MORE

PODCAST

S4 Ep 5: The event planner's disastrous search for plankton

S4 Ep 5: The hotel guest that ruined their bed sheets

S4 Ep 4: The event planner that was given a dead cat

VIEW MORE

LIBRARY

Sustainable Zürich: Events with a lasting impact

How to deliver ROI for hybrid events

C&IT Awards 2021 - behind the winning entries

VIEW MORE

Confirm cancellation