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11th January 2024

How audience behaviours are shifting for 2024 events

Leaders of the industry from Jeep to Charlotte Tilbury share what planners should prioritise for 2024 events at Strata’s insights event.

1. Expectations

“Expectations help frame and interpret our experiences.” Greg Clayton, Markets, Brands and Shoppers lead at Ipsos in the UK states, “Every touchpoint matters & allows you to set expectations for them, whether that’s in person, on your website, on a call or on social media - all these aspects matter to set expectations.”

26th July 2024 UTC

Luxury UK hotel locations for incentive travel and events

Destinations Hotels

From taking the team out axe-throwing, riding seaplanes across a loch, to partying in a King's dining room, these stand-out hotels offer some of the best and most unique event packages in the UK.

25th July 2024 UTC

Using local knowledge and creative solutions to amplify the TikTok Shop brand

TikTok Shop approached emc3 to create an event to amplify its brand and educate its creators and consumers.

Case Study Video

25th July 2024 UTC

What’s behind the rise of sleep tourism?

Hotels

From AI-powered beds to pillow menus, suspended cocoons and specialist advisors, sleep tourism is the new ‘gold standard’ trend that is taking the industry by storm. But why?

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How audience behaviours are shifting for 2024 events

Luxury UK hotel locations for incentive travel and events

Using local knowledge and creative solutions to amplify the TikTok Shop brand

What’s behind the rise of sleep tourism?

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