Lara Owen Reporter, C&IT
AutoTrader's Events Manager discusses diversity in the automotive industry

AutoTrader's Events Manager discusses diversity in the automotive industry

AutoTrader’s Events Manager discusses inclusivity, automotive awards and the future of EV events. 


Jamie Muir, Digital Content and Events Manager at AutoTrader, spoke to C&IT about why events are essential to the automotive industry.

“Marketing can only take you so far, events are so crucial because they offer an opportunity to get consumers into the vehicle to understand why it’s a great investment.”

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