What can Taylor Swift's Eras Tour teach us?
Charlotte Flach
Editor, C&IT
What can planners take away from Taylor’s tour to avoid being labelled an event anti-hero?
As an army of Swifties descends on stadiums across the UK, Rolling Stone has branded Taylor Swift’s Eras Tour “one of the decade’s biggest cultural moments so far”.
Whether you’re a stan or not, most event planners will be impressed by the multiple mood changes, amount of celebrity appearances, and the sheer scale of the production of the show.
Here are the top 5 takeaways from Tay Tay’s sell-out show.
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