Top 5 live event trends in EMEA
C&IT asks, how can planners lure back live audiences across the EMEA region?
Live events are the bread and butter of the MICE industry, but with an increasingly discerning delegate pool, how can audiences be tempted back?
“There's nothing which compares to physical meetings- this is a core thing of our industry but we have to be able to offer something different. But times are changing, and the trends are different,” says Marco Oelschlegel, Director Conventions, Visit Berlin Convention Office.
Here are some of the top live meeting trends across EMEA for any planners hosting meetings in the region.To access please sign in.