The state of event technology revealed… and what it means for you
We’ve investigated the role and importance of technology for both event planners and delegates – tune in to discover how you can get the most out of tech for your events…
We’ve asked – and you’ve responded. We reveal then resolve the findings of our recent temperature test on the use of technology in events. This webinar brings together event experts from brands, agencies, our partner Cvent and C&IT's editor to chew over the results.
We'll cover key points of interest including:
- The importance of proving ROI when it comes to the implementation of event technology
- The importance of event technology to both event planners and delegates
- The use of event apps among event planners and delegates
- The biggest barriers to using event technology
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In 2000, Brian Ludwig joined Cvent shortly after the company was founded. He began his career with the start-up company as a top producing sales executive and was responsible for some of Cvent’s most notable client acquisitions. When the dot-com meltdown hit, Brian played a key role in helping the company turn things around and get back on its feet.
Today, Cvent has become a leading cloud-based enterprise event management platform with more than 2,700 employees worldwide which has helped over 28,000 organisations manage over a million events in more than 100 countries. On November 29, 2016, Cvent announced it had been acquired by Vista Equity Partners. In addition, Cvent and Lanyon Solutions announced the merger of their two companies, creating a global meeting, event and travel technology leader.
Over the past decade, Brian has worked up the ladder at Cvent and is currently the Senior Vice President of Sales. With his hard work, perseverance and leadership, he has been able to create two of the company’s most successful global sales divisions. Brian is responsible for overseeing the strategic direction and marketing initiatives for Cvent’s flagship event management solution and CrowdCompass, one of the industry’s leading app provider for corporate and business events.