Charlotte Flach
Editor, C&IT
State of the Industry: What is impacting destination choice?
The last year has been a tumultuous one for both the UK and the wider world. With widespread political unrest, growing costs, and travel chaos, which destinations are still inspiring confidence for 2023?
Unsurprisingly, the usual factors of budget, ease of access, availability and safety were all mentioned numerous times. Sustainability and CSR are growing in importance in the corporate market, with many respondents stating that clients are demanding these considerations more.
Although Covid-19 concerns seem to have decreased in general, several mentioned that it is still playing a part in destination choice, as is access to a good level of healthcare and hygiene factors.
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