State of the Industry: The 7 biggest live event trends
There’s no mistaking the renewed appetite for live events and the face to face opportunities to connect
As the memory of the pandemic fades, and even as new challenges materialise, live is back with a bang, according to our State of the Industry survey.
“The ‘sense of occasion’ is by far the biggest marker of live events now. It must feel disruptive and impactful, otherwise we might as well have stayed at home,” one respondent said.
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