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14th July 2023

How to use Meta’s ‘Threads’ as an event planner

Meta’s new rival to Twitter brings opportunities and challenges to the MICE world, but how can event planners use it to their advantage?

Meta's new social media app, Threads, has taken the digital world by storm, surpassing the 10 million user milestone in a mere seven hours. To put this achievement into perspective, it took Instagram 355 days and Twitter 780 days to reach the same user count. In light of this breakthrough, C&IT and Jon Morgan, CEO and Editor-in-Chief of Venture Smarter, have highlighted five crucial ways small businesses within the MICE industry can leverage Threads to maintain a competitive edge.

1. Promote Events and Increase Attendance

26th July 2024 UTC

Luxury UK hotel locations for incentive travel and events

Destinations Hotels

From taking the team out axe-throwing, riding seaplanes across a loch, to partying in a King's dining room, these stand-out hotels offer some of the best and most unique event packages in the UK.

25th July 2024 UTC

Using local knowledge and creative solutions to amplify the TikTok Shop brand

TikTok Shop approached emc3 to create an event to amplify its brand and educate its creators and consumers.

Case Study Video

25th July 2024 UTC

What’s behind the rise of sleep tourism?

Hotels

From AI-powered beds to pillow menus, suspended cocoons and specialist advisors, sleep tourism is the new ‘gold standard’ trend that is taking the industry by storm. But why?

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How to use Meta’s ‘Threads’ as an event planner

Luxury UK hotel locations for incentive travel and events

Using local knowledge and creative solutions to amplify the TikTok Shop brand

What’s behind the rise of sleep tourism?

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