How to pioneer sustainability for your brand event

Lara Owen Reporter, C&IT
How to pioneer sustainability for your brand event

As an event planner, you're not just boasting sustainability credentials for fun, but for the brand you're representing. Here's how to be a trailblazer for your clients.


Sustainability has by far transcended its status as a trend; it's now a strategic imperative shaping the industry's future. For event planners, this paradigm shift offers not just a chance to ride the wave of eco-consciousness, but to lead it. 

So, C&IT have dived into why sustainability isn't just a checkbox - but a game-changer for those orchestrating trailblazing events.


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