Event marketing

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How to maximise your personalisation efforts

How to maximise your personalisation efforts

Event marketing Event technology

C&IT's Editor Calum Di Lieto hosted an interactive discussion revealing the results of our recent survey on proving ROI. This webinar will provide you with actionable tips on how you can exploit your event data and make your events more personal.

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    Calum Di Lieto Editor, C&IT
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    Jamie Vaughan Head of European Sales, Cvent
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    Hannah Hodges Head of Events & Field Marketing, UK & Emerging Markets, Cision
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    Zak Roby Director, TMB Events
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The Power of Technology

The Power of Technology

Attendee engagement Event management Event marketing Event technology

The Power of Technology is the final webinar in this series of four, where we aim to uncover the four pillars to event success: audience, mobile, content and technology. This final instalment brings it altogether, as we explore how to enhance events through technology, making it a core part of your event, before during and after.

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    Calum Di Lieto Editor, C&IT
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    Tim Sutter Sales executive, Cvent
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    Paul Denny Director, Rapiergroup
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Aligning events and marketing strategies for maximum success

Aligning events and marketing strategies for maximum success

Attendee engagement Event management Event marketing

Event success is difficult to measure and event professionals often work separately to the rest of the marketing team. That’s why C&IT and Event Insight, in partnership with Cvent, invite you to join the webinar and learn how to integrate events into the marketing mix.

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    Susie Harwood C&IT Magazine
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    David Chalmers Senior Director of Marketing, Cvent
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    Joy Thomas Senior Manager, Group Events, Lloyds Banking Group
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    Paul Wright Events Manager, Hewlett Packard Enterprise
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Amplifying The Social Experience At Every Touchpoint

Amplifying The Social Experience At Every Touchpoint

Social media Event marketing

In a recent survey, 75% of respondents had no social strategy in place or a fuzzy one at best.* Don’t be like most people; tune into this live webinar – the 4th part of the Power Of Live Series: Social Media Focus.

An effective social media strategy should take attendees on a seamless journey, from pre-event through to post-event. This interactive discussion will approach each part of the event cycle – before, during and after. Tune in to discover how to effectively integrate social at every touchpoint, amplify the live event content on all platforms, and engage all of your attendees.

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    Philip Smith Head of Content Solutions and Studio, Haymarket Brand Republic Group
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    Emma Dahl Marketing Communications Specialist, PeopleNet
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    Emily Vera Social Media Team Lead, Cvent
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    Gordon Rutherford Head of Marketing & e-Commerce, AXA
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Embedding The Right Social Strategy To Maximise Engagement

Embedding The Right Social Strategy To Maximise Engagement

Social media Event marketing

This webinar forms the 3rd part of the Power Of Live Series: Social Media Focus and will be providing vital tips on embedding the right strategy to capitalise on that most potent of combos – live event content fused with social media.

Based on an exclusive Event Magazine survey of over 550 event marketing professionals, conducted in association with Cvent, this webinar will look at how event marketers are currently using social to build attendance, enhance the event experience and increase its lifespan. Plus, the latest trends and some innovative ways to integrate social media into your events will be revealed.

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    Alex Whitson Director of Live and Digital Events, Haymarket Business Media
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    David Chalmers Senior Director of Marketing, Cvent
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    Vincent Boon Co-Founder & Chief Community Officer, Telefonica Standing On Giants
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